WE ARE THE STORIES WE TELL
WE ARE THE STORIES WE TELL
When a knife enthusiast visits the Case website, they’re in hog heaven—everything is there. But someone new to the brand or looking for a gift easily gets lost. The clients didn’t see it as a problem until we pitched them the solution: a Find the Right Knife quiz to help these people find exactly what they didn’t know they were looking for.
Agency: McGarrah Jessee UX Designer: Jeff Miller Creative Director: Colin Lapin